How to Use Nonprofit Social Media to Reinforce Donor Relationships

You can strengthen donor relationships using social media

To survive and thrive in the current zeitgeist, all nonprofits must master at least five skills, of which one is online social fundraising.  There are numerous reasons why this is so; today I want to focus on using social media strategies to build dynamic donor relationships. The chief reason this is so critical is that […]

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Clairity Click-it: Culture of Philanthropy; Content Marketing; Newsletters + Opportunities

Hope you enjoyed/are enjoying the week-end! Please also enjoy these links. There’s all sorts of interesting stuff for you on boards and fundraising, storytelling, newsletters that make money, how to get better results from snail mail and more.  You’ll find some great training opportunities and five (count ’em!) free resources. Culture of Philanthropy Click-it: Turning […]

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Making the Most of Matching Gifts: 6 Easy Steps

matching-gift-facebook-als

Imagine you’re baking a cake. You put in the flour, eggs, milk, and sugar, whip it all together, and put it in the oven for an hour. But, when the timer dings and you open the oven door, you find that instead of one perfect cake, you have two! This situation is physically impossible (unless […]

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‘No-Show’ Events: Don’t Assume your Donors are Hermits

Stay_away

Thinking about doing a “non-event” event where no one has to attend?  It sounds great on the face of it.  After all, Penelope Burk’s research revealed that many donors reported they like to receive invitations to events; they just prefer not to attend them. Win/win? Not so much.  It depends why you’re hosting the event […]

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Clairity Click-it: Online Social Fundraising; Culture of Philanthropy; Events + Free Stuff

Hope you enjoy these links, free resources and training opportunities. Again, I’ve organized according to two of the top 5 areas I’m hoping you’re working on improving this year.  This week it’s: Online Social Fundraising Culture of Philanthropy I’ve also got some “food for thought” articles on special events, plus links to free resources and […]

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8 Tips Fundraisers Can Learn From Street Beggars

Your money can become my sandwich What I learned from a street beggar* (see “Note” below). Last week a street beggar — aka panhandler — asked me for money and I gave it to her.  I don’t usually do this because I wonder how the money may be used and tend to give, instead, to […]

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What Do You Call a Development Staffer Who Facilitates Philanthropy?

Donor engagement guide helps facilitate the philanthropic journey

A super star! Seriously, that’s what you are.  But you may be wondering why I ask. What’s in a name? Recently, veteran fundraiser Jerrold Panas weighed in on the subject of development titles. He noted he prefers “Charitable Gift Planner,” “Chariable Gift Counselor,” and “Director of Donor Services” to the most often used “Director of […]

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Be Clairaudient to Make Your Nonprofit Donors Happy

Listening Woman

Ever hear of “A.Word.A.Day” with Anu Garg?  I hadn’t. Until a friend recently shared with me that day’s word. She said, “this one’s all about you!” The word? Clairaudience. It’s a perfect word for fundraisers, because it’s precisely what you must do – a skill you absolutely must have – if you’re to succeed with […]

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Clairity Click-it: Culture of Philanthropy; Online Social Fundraising; Food for Thought

Mixed #nonprofit links and free resources

Hope you enjoy these links, free resources and training opportunities. Again, I’ve organized according to two of the top 5 areas I’m hoping you’re working on improving this year.  This week it’s: Online Social Fundraising Culture of Philanthropy There are also some “food for thought” articles in other areas, plus links to free resources and […]

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6 Keys to Rock Thank You Calls and Retain More Donors

Phone woman

You’ve got to make donor retention more of a priority. It’s one of the top five things your nonprofit must do to survive and thrive in today’s competitive nonprofit marketplace. Research shows the average nonprofit in the U.S. loses 79% of donors after the first gift!!!!! To make matters worse, the probability that a donor […]

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