Clairity Click-it: Customer (aka Donor) Service Edition + Learning Opps

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Click it! This week is all about the customer experience. I’ve gathered a bunch of articles from the business world because they think and talk a lot more about customer experience (CX) than do we in the nonprofit world. This is a shame, because there’s a lot we can learn (think ‘donor service’ as you […]

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5 Ways to Revolutionize Your Nonprofit Culture to Stop Losing Donors

Do you have a "top service" donor-centered culture? If not, you're losing donors you could keep. Time for a revolution!

Do you have a “best service” donor-centered culture? If not, you’re losing donors you could keep. Time for a revolution! It’s common for retail businesses to adopt the mantra: “The customer is always right.” But when’s the last time you heard “The donor is always right?” Too often, the opposite is true. I hear a […]

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Clairity Click-it Future of Fundraising Edition: Culture of Philanthropy, Donor Retention, Gratitude, Nonprofit Change + Learning Opps

Catch this Special Edition!

Catch this Special Edition! This week is all about what we need to do, collectively and within our organizations, to assure a bright future for philanthropy. I’ve gathered articles from some of the leading thinkers and researchers in the civil sector. This is important stuff — and one “Click-it” you won’t want to miss! Plus, […]

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Heed Maya Angelou to Retain More Donors

You made me feel special. Thank you for buying me shoes.

You made me feel special. Thank you for buying me shoes. “I’ve learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.” ― Maya Angelou Respected American author, poet, dancer, actress, singer and civil rights spokesperson, Maya Angelou, knows a thing […]

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6 Secrets to Getting Your Donor Thank You Out in 48 Hours

Did you get my gift? Why haven't I heard from you yet?

Did you get my gift? Why haven’t I heard from you yet? Is this how you run the rest of your business? In my work with nonprofits, especially the small to medium-sized ones (but sometimes the big ones too!) there’s one question many of you struggle with: Gosh dang it! How on earth do you […]

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Clairity Click-it: Money; Social Change; Donor Databases; Email Lists; Social Media + Learning Opps

Get Practical Tips to Assure Your Donor is Ready to Be Asked!

Click it! Once again, it’s time for your weekly serving of interesting links from around the web. This week it’s a mix of thought-provoking and practical. I dare you not to find at least one of these links useful! Plus, as always, some great learning opportunities for you (scroll to the bottom).

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9 Smart Strategies to Interview Strong for a Fundraising Role

Learn what it takes to interview strong for a fundraising job!

What Interviewing for a Fundraising Job Can Teach You about Asking for a Major Gift  – and vice-versa When I started out, I was a terrible interview. My first boss told me she hired me despite the interview! What I learned over the years was that to interview strong you need to know – going […]

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Clairity Click-it: Mobilegeddon; Social Action; Benchmarks; Major Gifts; Leadership + Learning Opptys

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Click it! Once again it’s the end of the week. Woo hoo! Time for your weekly serving of interesting links from around the web. This week, they’re mostly nonprofit specific. And they’re useful too! There’s help if you need to get your website mobile ready. Plus social media guidelines to get you a bit more […]

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Clairity Click-it: Keep Donors; Make a Case; Neuromarketing; Appeal Frequency + News to Use

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Click it! Want to keep more donors? This week’s Click-It will show you how in a number of different ways. Create magical experiences for supporters by taking a page from Disney. Craft a persuasive case for support by stepping into your donor’s shoes and asking yourself, and your team, some critical questions. Learn more about […]

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The Heart of Effective Major Donor Development: It’s Not Money

The heart of major donor development is customer service

The heart of major donor development is demonstrating impact and showing gratitude. Continually. Everyone wants to develop a major gifts program. Or to strengthen their existing major gifts program. Why? Because they want to raise more money. If you approach major gifts development solely from this perspective you’ll ultimately fail. You might raise more money […]

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