To Blog, or Not to Blog? Only if You Do it Right. Do You?

Is this what your readers get from your blog posts? A big sucking sound? You may think it's cute, but... think again. You really don't want your blog to SUCK!

Do you have a mature social media operation, or are you just a baby? Or a teen? Babies babble. Teens make it all about themselves. Are you simply using Twitter to babble? Facebook to say “look at me?”  Or have you embraced a more full-grown strategy?  The best place to start, and the fastest way [...]

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Eulogize the Donor Pyramid; Life Moves On – Pt. 2

Become the magnet that draws folks closer and closer. You are the unending source of energy. The more folks you draw into the center, the more energy you have.

[This is Part 2 of my response to Andrea Kihlstedt’s Open Letter to me, Is The Donor Pyramid Really Dead, in the GuideStar blog. She was responding to my recent posts on the death of the Donor Pyramid in Fundraising Success Magazine: R.I.P. Donor Pyramid? and Maximize Social Business Blog How Social Media Toppled the [...]

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4th of July Clairity Click-it: Be a Show Off! Get Attention with Instagram, Pinterest, Visual Storytelling, Content

Click it and look at me!  No, click it and look at ME!

This is your 4th of July Clairity Click-it (Independence Day for all my U.S.-based friends) – an array of hand picked articles to help you set off some fireworks for your organization and your donors. Seriously… are you putting on a captivating show for folks, or does your marketing send folks off to slumber land? [...]

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Yes, The Donor Pyramid is Really Dead

dinosaur

An Open Letter to Andrea Kihlstedt — Part 1 [I am responding to Andrea Kihlstedt’s Open Letter to me, Is The Donor Pyramid Really Dead, in the Guidestar blog. She was responding to my recent posts on the death of the Donor Pyramid in Fundraising Success Magazine: R.I.P. Donor Pyramid? and Maximize Social Business Blog [...]

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How to Hire a Fundraiser: Don’t Try to Make a Chicken out of a Fish-Pt.2

You can't make a chicken out of a fish

In Part 1 of this article I outlined the performance habits (practice) and innate qualities (psychology) to look for in a candidate for a chief fundraising job. I encouraged you to ask candidates questions that probe for these behaviors and qualities. Equally important to the questions you ask the candidate are the questions s/he asks [...]

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How to Hire a Fundraiser: Practice and Psychology

Applicant with sign: "Hire Me."

I happen to currently be working with a number of nonprofits who are seeking to hire the perfect development officer. It’s got me thinking about what to look for in a candidate, and how to best assess someone’s likely ability to perform the job as you need them to perform it. Of course, this will [...]

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You’re Not Alone: What to Do When Leadership Loses Its Way- Pt. 2

follow the leader

In my last post of this two-part series, “You’re Not Alone: What to Do When You Start to Fail at Fundraising,” I discussed what can happen to organizations when leadership begins to lose its way. This can occur for any number of reasons. Why Leadership Loses it’s Way FOUNDER LEAVES with no succession plan in [...]

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Clairity Click-it: Post Broken Arm Edition

Mouse with computer mousee

This is my first post-broken arm Clairity Click-it – especially hand picked (and I mean that quite literally!) for you. I’m still in a sling for at least four more weeks; maybe more. I leave you to enjoy the fruits of my perusing and one-armed pecking. The Future of Nonprofit Marketing

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You’re Not Alone: What To Do When You Start To Fail at Fundraising

It may be noble for the Captain to go down with the sinking ship, but a compelling fundraising offer it is not.

Once upon a time (around about 2008) a big mean recession cast its dark shadow over many a nonprofit. Grantors cut back on funding. Donors zipped up their wallets. Salaries and benefits got cut. Seasoned professionals were laid off, or left voluntarily. Others lasted awhile, but became increasingly discouraged. Six years out from the biggest [...]

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Just Puppy Love? 4 Ways Nothing Beats It When it Comes to Donors

Pupply bursting with love.

Do you know why your dog is not only your best friend, but your exuberantly best friend – a Best Friend Forever on steroids? Can anything be as joyous and lovingly loyal as a dog? Picture Snoopy doing the ‘Ode to Joy’ dance. Unbridled ecstasy. Happy, happy, happy. What makes Snoopy Charlie Brown’s BFF? My [...]

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